04/04/06 -
a2zShow and Salesforce.com chosen by J. Spargo & Associates as the
New Exposition Sales & Management Technology Platform
Fairfax, VA – April 4, 2006
– – J. Spargo & Associates, a leading provider of housing,
registration, lead management, exposition sales & management, and
meeting logistics services for the conference and exposition
industries, has chosen a2zShow and Salesforce.com to enhance it’s
Exposition Sales & Management services.
“Together with Salesforce.com,
a2zShow provides our Exhibit Sales & Management team with a robust
solution to innovate the space sales process from prospect to
invoice,” said James Spargo, Senior Vice President. “To be a leader
in this industry you not only need to invest in your people, but in
technology as well. An improved process gives us the potential to
increase booth sales for our clients, while providing a better
experience for the exhibitor.”
By using a2zShow, the
exhibitor will be able to signup for booth space online, manage
their virtual booth, select sponsorship packages, and much more at
their convenience. Also, with its online floor plan, exhibitor
search features, matchmaking capabilities and other online tools,
the attendee will be able to quickly find the exhibitors that match
their requirements. The entire process will improve sales between
the buyer and seller which is a key goal of J. Spargo & Associates.
“J. Spargo & Associates has
been a progressive leader in the industry for over 30 years, and we
are excited about their decision to go with a2zShow. It gives both
them and their clients a comprehensive, online, real-time solution
with all the state-of-the-art technical tools and flexibility they
will need over the next ten years to respond to new exhibitor and
attendee requirements, and the rapidly changing event marketing and
management environment overall,” said Michael Hatch, Senior Vice
President, Marketing & Sales.
JS&A expects the transition to
the new software to be completed by spring 2007.
a2z, Inc.
offers reliable, affordable,
online, real-time tools for managing and marketing conferences,
exhibitions, conventions, seminars, expositions and trade shows. Its
fail-safe, user-friendly event management software requires minimal
technical expertise and is used by hundreds of organizations of
virtually every size, scope and industry - including dozens of the
Top 200 expos in the United States.
For additional
information, visit
www.a2zinc.net.
Salesforce.com is the
worldwide leader in on-demand customer relationship management (CRM)
services. More companies trust their vital customer and sales data
to salesforce.com than any other
CRM company in the world.
About J. Spargo &
Associates, Inc.
Since 1973, J. Spargo & Associates has been a leading provider of
registration, lead management, housing, exposition sales &
management and meeting planning services for the tradeshow,
exposition and conference industries. J. Spargo & Associates is
headquartered in Fairfax, VA. For additional information, visit
www.jspargo.com.
Contact:
James Spargo, 703-631-6200 or
jsspargo@jspargo.com